Approved by Badminton Association of India (BAI), the 5th season of JBC gets bigger with launch of JBC Boot Camp, the online tutorial that hosts sessions from the badminton stalwarts

Kochi, 2nd August: The Badminton enthusiasts of Kochi is all set to watch on-court battle by future prodigies, as PNB MetLife India Insurance Company Limited (PNB MetLife), among the top 10 private life insurance companies in India (fiscal 2019, Source: CRISIL), launches the PNB MetLife Junior Badminton Championship (JBC) – Season 5, one of the biggest national open Badminton tournament in the city. Officially inaugurated by P.V. Sindhu, the Olympic medallist and the brand ambassador of PNB MetLife and U. Vimal Kumar, National badminton champion and coach, in Hyderabad during 4th July, Kochi is the 4th city of this year’s JBC tournament, which is scheduled to be held across 10 cities of India.

As a part of the Company’s commitment to take Badminton to grassroots, this year JBC reaches a notch higher with the launch of JBC Boot Camp, a customized YouTube channel to aide budding Badminton enthusiasts, that hosts sessions from stalwarts like P.V. Sindhu, U. Vimal Kumar, Vijay Lancy, Anup Sridhar and many more. The Tutorials can be viewed on YouTube/PNB MetLife JBC Boot Camp.

The JBC tournament at Kochi was inaugurated by George Thomas, Former National Badminton Player and the winner of Arjuna Award; and Marcose Bristow, Former National Badminton Player. Around 600 young shuttlers from the city have registered for participating in the tournament. 

The fifth edition JBC tournaments are being hosted in 10 cities - Chandigarh, Mumbai, Pune, Kochi, Bangalore, Lucknow, Ahmedabad, Hyderabad, Guwahati and New Delhi. The matches will be played in four age categories – Under-9, 11, 13, 15 and 17 for boys and girls. The top two kids from each category from every city tournament will proceed to the national finale in New Delhi where they will get a chance to be felicitated with the National Title by P.V. Sindhu.

Nipun Kaushal, Chief Marketing Officer, PNB MetLife said, “During the last edition of PNB MetLife Junior Badminton Championship, we were able to reach out to 8000+ budding badminton enthusiasts from across the country. In the fifth edition, we aspire to take this to the next level and create a deeper impact at all levels and touch lives of many more aspiring shuttlers. Aligned to this agenda, we have recently launched the JBC Boot Camp, where the badminton aspirants from across the country will get a chance to learn from the stalwarts about the techniques of the game, mental ability, fitness, nourishment and so on.” 

With an aim to create a sustainable social impact, Junior Badminton Championship is also associated with CRY (Child Rights and You), as a CSR partner. Over the past four years as a part of its CSR initiative, PNB MetLife has been providing annual scholarships to the underprivileged children across India for coaching and training. This year already 100 underprivileged children have been trained for the JBC – Season 5, out of which 32 children will be awarded an annual scholarship to pursue Badminton as a sport. 

The complete tournament schedule:

For more information and registration, one can visit http://www.pnbmetlifejbc.com

About PNB MetLife India Insurance Company Limited

PNB MetLife India Insurance Company Limited (PNB MetLife) has as its shareholders MetLife International Holdings LLC. (MIHL), Punjab National Bank Limited (PNB), Jammu & Kashmir Bank Limited (JKB), M. Pallonji Group and other private investors, with MIHL and PNB being the promoters.

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The marks “PNB” and “MetLife” are the registered trademarks of Punjab National Bank and Metropolitan Life Insurance Company, respectively. PNB MetLife India Insurance Company Limited is a licensed user of these marks”.